Who We Are

Who We Are

We’re a diverse blend of online marketing/communication technology,  with years of experience in newspaper, radio and  TV production and publishing. Our focus is helping small to mid-sized businesses realize marketing opportunities while utilizing Web-based communication services,  new-media and traditional tools. We leverage ...

LG’s Smart Launch

LG’s Smart Launch

It can be very expensive for a new or growing business to jump into the Pay-Per-Click (PPC) arena.  Even well established companies can struggle with PPC spends and management fees, but how else can a company grow online?  SEO efforts? ...

Unsalted Sailing

Unsalted Sailing

Unsalted Sailing is a new brand created to promote and highlight the Great Lakes Sailing lifestyle.  Lawton Gallagher Group is the agency in charge of assisting in the initial brand, website and product launch and will be playing an integral ...

Sure, the newspaper industry is far from where it use to be. Subscriptions are down. Advertising is down. Everything has moved online, right?!
Not entirely.
We are currently managing a very successful online campaign for a client who sells a product primarily through a website. As part of our marketing plan, we are also pursuing traditional avenues for [...]

I’m wondering when FB is going to fix this extremely annoying glitch.  The  Oops message below happens when I want to message someone as an admin of a client page and not myself. 
I can message the person as myself, but that is confusing for the person posting on my client’s page.
Facebook is making some great strides for users and [...]

Current stats on advertisers adding social media to their paid search media mix.

Read the full post here.
How are you spending your marketing dollars?

Once you have your adwords account activated, your keywords and creative uploaded and you are officially launched…don’t go searching for your ads!
It always amazes me how many times a new advertiser/client will call and ask me what is going on with their account because they cannot find their ad when searching.
I urge clients not to search for their ads as [...]